{"id":689,"date":"2023-08-23T22:57:11","date_gmt":"2023-08-23T22:57:11","guid":{"rendered":"https:\/\/planningaudit.com\/?page_id=689"},"modified":"2025-12-06T00:01:42","modified_gmt":"2025-12-06T00:01:42","slug":"la-firma","status":"publish","type":"page","link":"https:\/\/planningtax.com\/en\/la-firma\/","title":{"rendered":"The Company"},"content":{"rendered":"<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"En Planning Tax ofrecemos servicios especializados de Consultor\u00eda Tributaria\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/rwOepEcr1s4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph translation-block\" style=\"font-size:14px\">Planning tax is a tax consulting firm that designs tax planning strategies and processes, useful to efficiently manage and control the tax obligations of its clients.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\" style=\"font-size:14px\">Its team is made up of professionals with extensive experience in tax consulting, applied in national and multinational organizations in various economic sectors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\" style=\"font-size:14px\">His main challenge is to maintain permanent contact with his clients, in order to know adequately and in detail the business operation and its needs, facilitating the identification of opportunities for improvement and optimization of tax processes.<\/p>\n<\/div>\n<\/div>\n\n\n\n<!--more-->\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Human talent<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our team is made up of professionals with extensive experience in tax consulting, applied in national and multinational organizations in various economic sectors.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-text-color wp-block-paragraph\" style=\"color:#af4a2d\"><strong>Paul V\u00e1squez J.<\/strong><br>Partner<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-medium is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"200\" height=\"300\" src=\"https:\/\/planningtax.com\/wp-content\/uploads\/2023\/08\/paul-200x300.jpg\" alt=\"\" class=\"wp-image-916\" style=\"width:200px;height:300px\" srcset=\"https:\/\/planningtax.com\/wp-content\/uploads\/2023\/08\/paul-200x300.jpg 200w, https:\/\/planningtax.com\/wp-content\/uploads\/2023\/08\/paul.jpg 683w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Public Accountant graduated from Pontificia Universidad Javeriana de Cali, with more than 20 years of professional experience, especially in advisory, planning and tax compliance, activity that he currently develops as a founding partner of the firm Planning tax S.A.S. and previously as a member of the firms Ernst &amp; Young and KPMG.<br>In his professional career, he has been a university professor and lecturer in different academic events of tax update at national level organized by entities such as: Legis, Fenalco, Universidad Javeriana, Universidad Sergio Arboleda, Universidad del Valle, Colegio de Contadores P\u00fablicos de Colombia and among others.<br>As a tax consultant, he has participated in projects for important entities in the industrial, pharmaceutical, social, financial and health sectors, such as: Alpina, Avianca, Belcorp, Biomax, Centelsa, Codensa, Colfondos, Claro, Dell, Decameron, General Motors Colmotores, Hospital San Rafael, Ishop, MAC S.A., Messer, Microsoft, Praxair, Papeles Nacionales, Payless, Praxair, PriceSmart, Quala, Veolia, among others.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-text-color has-link-color wp-elements-103d109e8c640b9c2e30df9449b2d8d4 wp-block-paragraph\" style=\"color:#af4a2d\"><strong>Viviana Bernal L.<\/strong><br>Partner<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-medium\"><img decoding=\"async\" width=\"200\" height=\"300\" src=\"https:\/\/planningtax.com\/wp-content\/uploads\/2023\/08\/viviana-200x300.jpg\" alt=\"\" class=\"wp-image-917\" srcset=\"https:\/\/planningtax.com\/wp-content\/uploads\/2023\/08\/viviana-200x300.jpg 200w, https:\/\/planningtax.com\/wp-content\/uploads\/2023\/08\/viviana.jpg 682w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Public Accountant from Universidad Nacional de Colombia and specialist in Tax Management and Administration from Universidad Externado de Colombia, with more than 13 years of professional experience, especially in advisory, planning and tax compliance, activity that she currently develops as a partner of the firm Planning tax S.A.S. and previously as a member of the firms Deloitte Asesores y Consultores and Ernst &amp; Young.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As a tax consultant, she has participated in projects for important entities in the oil &amp; gas, energy, retail and industrial sectors such as: Alpina, AstraZeneca, Biomax, Carrefour, Codensa, Frontera Energy, GMO, Lewis Energy, Payless, Price Smart, Productos Ramo, WorleyParsons and others.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Planning tax es una firma de consultor\u00eda tributaria, que dise\u00f1a estrategias y procesos de planeaci\u00f3n fiscal, \u00fatiles para administrar y controlar de forma eficiente las obligaciones tributarias de sus clientes. Su equipo de trabajo est\u00e1 conformado por profesionales con amplia experiencia en consultor\u00eda tributaria, aplicada en organizaciones nacionales y multinacionales de diversos sectores econ\u00f3micos. Su [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1001,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-689","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/planningtax.com\/en\/wp-json\/wp\/v2\/pages\/689","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/planningtax.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/planningtax.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/planningtax.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/planningtax.com\/en\/wp-json\/wp\/v2\/comments?post=689"}],"version-history":[{"count":26,"href":"https:\/\/planningtax.com\/en\/wp-json\/wp\/v2\/pages\/689\/revisions"}],"predecessor-version":[{"id":2691,"href":"https:\/\/planningtax.com\/en\/wp-json\/wp\/v2\/pages\/689\/revisions\/2691"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/planningtax.com\/en\/wp-json\/wp\/v2\/media\/1001"}],"wp:attachment":[{"href":"https:\/\/planningtax.com\/en\/wp-json\/wp\/v2\/media?parent=689"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}